Business owners will identify where their ideal customers are and how to reach them. We will create not only the outreach and contact strategy to attract new customers, but draft a full customer experience map that shows how customers engage with your business. Participants will finish the workshop with a plan to improve customer acquisition and customer retention.

Coffee and a light breakfast will be served.

Questions? Email us at polsky@uchicago.edu

Polsky Center for Entrepreneurship and Innovation