Join the ISA and the Writers Guild Initiative as we dive into cultivating a compelling personal and professional story and give you the tools needed to effectively brand yourself and your projects.
This is an interactive session - be prepared to work and share and make some meaningful breakthroughs for your career.
ISA's Creative Executive, Shayna Weber, and VP of Development, Felicity Wren, will lead us through:
Why knowing your personal brand matters.
Identify words to describe your portfolio of projects and the feelings you aim to evoke in your work.
Cultivate a Writers Statement from these words.
Private breakout rooms to talk through your new writers statement and get feedback.
Talk about your origin story and connect it to you professionally.
Individual Reflection: Think about your journey as a writer and your unique life experiences that have shaped your voice.
Write Your Mini-Story Draft 2-3 concise and impactful sentences about what makes you, as a writer, uniquely qualified or compelled to tell the stories you tell.
Learn how to apply your writers statement to your bio, website, general meetings, pitch meetings.