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Artist First: Building the Future of Music Together

In this session, Bootleg founder Rod Yancy and Cloverdale Records’ co-founder & CEO Kyle McEvoy dive into the rise of artist-led business models. Cloverdale, created by rising star artist Evan Honer, unites label services, publishing admin, recording studio access, and hands-on management under one roof to empower artists. Rod will break down how Bootleg helps artists like Evan capture and own their live performances, build recurring revenue from touring, and deepen their connection with superfans. Together, they’ll outline a new blueprint for career ownership in the modern music landscape.

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Presented by MusicBiz and Bootleg

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February 18

Artist Documentation: 2D, 3D, Video

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February 25

Stop the Scroll: Video Tactics for Artists on Social Media